Learn how to broadcast messages to WhatsApp using BotCommerce:
1. Create a Broadcast Campaign #
- Go to the WhatsApp menu and select “Broadcasting”.
- Select the bot account for which the broadcast campaign is to be created.
- Click the “Create” button to launch the Visual Flow Builder.
- Name the campaign and choose one of the two options:
- 24 hours: Targets subscribers active in the last 24 hours.
- Any time: Targets all subscribers but requires a message template.
2. Configure the Broadcast #
- Include or exclude subscribers using labels.
- Double-click “Start Bot Flow” and name the bot flow.
- Add the messages you want to broadcast. You can include interactive elements with buttons.
- Test the campaign by entering one or more characters to select a subscriber and sending a test message.
- Save the campaign to broadcast the messages immediately.
3. Create a Message Template #
- Go to the bot manager from WhatsApp and select the bot account.
- Click on “Message Template” in the message template settings.
- Create a new template:
- Name the template.
- Select the locale.
- Choose the template category (transactional, marketing, OTP).
- Select the header type (text, image, etc.).
- Write the message body.
- Add call-to-action or quick reply buttons if needed.
- Save the template and ensure it is approved by WhatsApp.
4. Use the Message Template for Broadcasting #
- Go back to the broadcasting section and select the bot account.
- Create a new campaign:
- Name the campaign.
- Select the “Any time” option.
- Select the message template created.
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- Include or exclude subscribers using labels.
- Define the sending time (immediate or scheduled).
- Name the bot flow and save the campaign.
5. Use Variables in Templates #
- Create variables under the template variables settings.
- Create a new template using the variables created.
- In the message body, use the variables to customize messages for different campaigns.
- Save the template and use it in the broadcast campaign by selecting and defining the variable values.
6. Send Templates with Images in Live Chat #
- Go to the live chat of WhatsApp and select the bot account.
- Select the subscriber to whom you want to send the message.
- Click “Send Flow”, select the message template, and include the image for the header.
- Send the message.
Now you know how to create and use message templates to broadcast messages on WhatsApp using BotCommerce.